How to unlock your mobile potential within the affiliate channel (2)

Watch two industry insiders sit down to talk about the importance and challenges of mobile app strategy within the affiliate channel.

Hear Matt Hudson, Architect of the Belk app and Founder of mobile app e-commerce consultancy BILDIT along with Michael Jaconi, CEO & Co-Founder at Button for this on-demand fireside chat. The candid conversation will focus on helping you understand the importance of mobile app strategy within your affiliate program — and how to navigate common challenges — to help you unlock your true conversion and revenue potential.

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Matt Hudson, Co-founder at BILDIT


Michael Jaconi, Co-Founder & CEO at Button

Unlocking your mobile growth potential within the affiliate channel:

Join Button CEO & Founder, Michael Jaconi, and Matt Hudson, founder of BILDIT, for this fireside chat centered around helping you understand the opportunities and navigating the challenges posed by executing mobile app strategies within the affiliate channel. The conversation focuses on how affiliate marketers and the world’s leading brands utilize Button’s technology to address broken app tracking, optimize user experiences, and boost incremental revenue in mobile while enabling app acquisition and installs from affiliate partnerships.  


In this 45-minute on-demand webinar, you will:

  • Get realistic recommendations on how you can fix your mobile app tracking to support your affiliate program based on conversations and technology partnerships with hundreds of brands
  • Hear first-hand how Belk navigated common mobile tracking challenges with Button to optimize their app for affiliate and unlock tremendous value
  • Learn tips and trends to capitalize on, as well as common pitfalls to avoid, when evolving your affiliate strategy based on real world examples
  • Hear burning questions answered from your peers to help inform your mobile marketing program


Your hosts:


Matt Hudson, Founder of BILDIT & former Belk app architect

Matt Hudson is the CEO of BILDIT, a platform for building mobile apps in eCommerce. He’s worked on Charles Schwab, Sam’s Club and he’s the architect of the Belk app which has grown 30x in 5 years. In 2020, it was the fastest growing brick and mortar mobile app. 


Michael Jaconi, CEO & Co-Founder at Button

Michael Jaconi is the Co-Founder and CEO of Button, the mobile commerce technology company that is powering a commerce-driven internet. Jaconi formerly served as the CEO of Rakuten Loyalty and Executive Officer of parent company Rakuten. Jaconi led Rakuten’s $100M investment in Pinterest, helping bolster Rakuten’s position as one of the most innovative and aggressive global internet companies. Jaconi is a lifelong entrepreneur, and now serves on the Board of the Billion Oyster Project, one of NY's most celebrated non-profits focused on restoring the health of NY Harbor.

Watch the on-demand conversation