What You'll Learn in the Guide
Mobile commerce is the single largest driver of mobile growth, on pace to top $3.5 trillion in worldwide spending by 2021. This guide provides an overview of the mobile commerce industry, including market size and trends. Readers will learn:
- Why publishers are turning to the trillion-dollar mobile commerce opportunity
- How leaders like Google, BuzzFeed, and rewardStyle are approaching mobile commerce
- Actionable takeaways about the components necessary to build a successful commerce strategy
